The Advertising Association, in partnership with Warc, publishes the AA/Warc Expenditure Report, a comprehensive, quarterly review of advertising spend on all major UK media.
The Expenditure Report contains quarterly data going back to the early 80s.
Book your January 2015 slots now and save £20.15. I'm discounting Full and Half page colour adverts by £20.15 this January so you can start the New Year with a great saving!
Father's Day is June 15, 2014 in many countries. It is a celebration honouring fathers and celebrating fatherhood, paternal bonds, and the influence of fathers in society. Many countries celebrate it on the third Sunday of June, but it is also celebrated widely on other days. Father's Day was created to complement Mother's Day, a celebration that honors mothers and motherhood.
Despite important changes in media consumption in recent years, consumers continue to have most trust in advertising in magazines and newspapers a recent study shows. It seems the power of the printed word still rings true and has great value and influence when evaluating advertising.